Styling

Layrite original pomade has excellent all-day hold with medium shine, for short to medium length hair. This traditional pomade looks and feels like an extremely thick gel. It's easy to style with your hands or a comb. Ideal for messy wet looks, fades, spikes, slick-backs, side parts and low pomp's. It dries to keep your hair in place all day, never flakes. Layrite original pomade is water-soluble, that washes out of hair with just water.

Superhold pomade is great for thick, coarse and curly hair. Has an incredible high hold, giving ultimate hair control. Shape hair to high elevations, manages and helps straighten curl. It's water-based, never flakes. Dries with a flexible hold to keep hair in place all day. 

A lightweight, water-based shaping cream. With a flexible medium hold, that keeps your style in place all day. Leaving hair feeling soft and natural-not stiff or waxy. Adds shape and definition without weighing hair down. Clean matte finish leaves hair looking natural and healthy, not dry or flat. Re-workable (no water required). Signature mild cream soda scent.

Cement clay offers an extreme high hold. It's a water-based styling clay that gives a clean matte all day finish. Thickens and texturizes without weighing hair down. Never flakes, re-workable without water. Can be easily washed out of hair.

Soft Hold No-Crunch Styler Light-hold gel with wheat and soy proteins surrounds your curls with a non-sticky curl cast that helps define shape, control frizz, and amplify shine and bounce.

Maximum Hold No-Crunch Styler Max-hold gel with chamomile, lemongrass and orange peel extract surrounds your curls with a non-sticky curl cast that helps define shape, control frizz, and keep your curls smooth and soft for the long haul.

Strong Hold No-Crunch Styler Strong-hold gel with wheat and soy proteins surrounds your curls with a non-sticky curl cast that helps define shape, control frizz, and add shine to help your curls go the distance.

Coconut Curl Styler Versatile, coconut-oil-infused styler gives you the freedom to switch up your look! Use it to help soften, shape, moisturize, define, tame, and add shine.

Touchable Curl Definer Infused with jojoba and tapioca starch, this cream adds moisture to help tame frizz and help leave your curls defined, shiny and totally touchable.

Touchable Texture Whip Light, airy whip with moringa seed and passion flower extracts helps give consistent shape and frizz control for lightweight, touchable waves.

Multi Benefit Oil Lightweight, silicone-free formula with an exclusive blend of five curl-loving oils helps provide shine, moisture and enhances curls with frizz control.

Touchable Finishing Styler Lavender-scented hairspray with wheat protein helps keep your finished look intact with flexible hold and sexy shine.

Liquid Effects Extra-Firm Styling Lotion Get long-lasting hold, incredible shine and humidity resistance with this alcohol-free styling lotion that is specially formulated for thick, coarse hair and infused with protein to bring back elasticity, strength and, natural curl. Work through clean, damp hair. Diffuse dry or air dry for a wet look. Ingredients: Aqua (Water/eau), Polyquaternium-4, Propylene Glycol, Pvp, Glycerin, Phenoxyethanol, Caprylyl Glycol, Citric Acid, Polysorbate 20, Tetrasodium Edta, Panthenol, Peg-12 Dimethicone, Sodium Pca, Hydrolyzed Pea Protein, Hydrolyzed Vegetable Protein, Achillea Millefolium Extract, Calendula Officinalis Flower Extract, Chamomilla Recutita (Matricaria) Flower Extract, Cymbopogon Schoenanthus Extract, Humulus Lupulus (Hops) Extract, Melissa Officinalis Leaf Extract, Prunus Serotina (Wild Cherry) Bark Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Salvia Officinalis (Sage) Leaf Extract, Urtica Dioica (Nettle) Extract, Lactobacillus/tomato Fruit Ferment Extract, Keratin Amino Acids, Oryza Sativa (Rice) Extract, Linalool, Benzotriazolyl Dodecyl P-cresol, Leuconostoc/radish Root Ferment Filtrate, Acyl Coenzyme a Desaturase, Tris(Tetramethylhydroxypiperidinol) Citrate, Ci 16035 (Red 40). FAQ: Q. How did AG formulas change? A. AG formulas are now sulfate-free and former ingredients have been replaced with their vegan counterpart. Same great product, new clean and kind formulas.

Spray Gel Thermal Setting Spray Infused with natural curl enhancers, firm hold Spray Gel acts as a thermal protector and will not stick to curling irons. Use with rollers for softer, looser curls. For longer-lasting firmer curls or waves, spray each section before using curling irons. Ingredients: Aqua (Water/eau), Vp/vinyl Caprolactam/dmapa Acrylates Copolymer, Alcohol Denat., Polysorbate 20, Parfum (Fragrance), Vinyl Caprolactam/vp/dimethylaminoethyl Methacrylate Copolymer, Pvp, Phenoxyethanol, Caprylyl Glycol, Limonene, Peg-12 Dimethicone, Peg-4 Rapeseedamide, Linalool, Sodium Benzotriazolyl Butylphenol Sulfonate, Hexyl Cinnamal, Benzyl Alcohol, Citronellol, Benzyl Salicylate, Alpha-isomethyl Ionone, Benzyl Benzoate, Citral, Geraniol, Hydrolyzed Pea Protein, Hydrolyzed Vegetable Protein, Lactobacillus/tomato Fruit Ferment Extract, Hydroxycitronellal, Keratin Amino Acids, Oryza Sativa (Rice) Extract, Leuconostoc/radish Root Ferment Filtrate, Achillea Millefolium Extract, Calendula Officinalis Flower Extract, Chamomilla Recutita (Matricaria) Flower Extract, Cymbopogon Schoenanthus Extract, Humulus Lupulus (Hops) Extract, Melissa Officinalis Leaf Extract, Prunus Serotina (Wild Cherry) Bark Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Salvia Officinalis (Sage) Leaf Extract, Urtica Dioica (Nettle) Extract, Acyl Coenzyme a Desaturase. FAQ: Q. How did AG formulas change? A. AG formulas are now sulfate-free and former ingredients have been replaced with their vegan counterpart. Same great product, new clean and kind formulas.

L’Oréal Professionnel Tecni.ART 6-FIX is our strongest fixing spray. Triple diffusion dry mist without fragrance, 24-hour extreme hold* and humidity protection. extra-strong, long-lasting, quick drying hold without crunchiness. A must-have to keep it tight.

L’Oréal Professionnel Tecni.Art Fix Anti-Frizz is a 24hr anti-frizz and anti-static hold spray. It lets you take control of your style: a must-have to fight flyaways and keep it tight.

L’Oréal Professionnel TECNI.ART Beach Waves texturizing salt spray gives you that on-trend beachy hair effect, without the rough touch. The styling essential for a matte texturized look.

L'Oréal Professionnel Bouncy & Tender is a curls sculpting cream + Intra-Cylane™ gel duo. Anti-humidity, anti-frizz action. Instrumental test: 72 hours frizz control, 72 hours curl retention.

RESULT: L’Oréal Professionnel TECNI.ART Constructor is a texturizing thermo-active spray for flexible hold, voluminous, and wavy hairstyles. HOW TO USE: You can spray abundantly on dry to damp hair without weighing it down. Style or dry with a heat tool to set any shape.

RESULT: Depolish is L’Oréal Professionnel’s destructuring and workable paste. The TECNI.ART must-have to deconstruct and matiffy hair for a rough, unpolished look you can endlessly remodel. HOW TO USE: Apply it on dry hair with hands for a disheveled matte finish. Work with fingers for definition and strands separation.

RESULT: L’Oréal Professionnel TECNI.ART Fix Max Shaping Gel for extra hold. TECNI.ART Fix Max comes with a pleasant and refreshing fragrance. This gel won’t make your hair sticky and won’t leave any residue on the scalp but only soft and shiny hair. HOW TO USE: Apply with hands for overall hold, or use fingers to define individual strands.

TECNI.ART Full Volume Extra Mousse by L’Oréal Professionnel. Create big boudoir hair: extra volume, extra strong hold without weighing hair down.

RESULT: L’Oréal Professionnel TECNI.ART Volume Lift is a root-lift-light mousse that will leave ends light and supple whilst creating volume at the roots. HOW TO USE: You can spray abundantly on dry to damp hair without weighing it down. Style or dry with a heat tool to set any shape.

RESULT: The L’Oréal Professionnel TECNI.ART Pli Shaper is a thermo-modelling shape memory spray. Hot tools’ best friend to create wave-set styles. Can also be used as a styling primer to add body and discipline, while keeping soft texture and natural feel. HOW TO USE: Spray liberally onto towel-dried hair, lifting the roots as you blow-dry or using rollers for added volume. Style hair with a hot tool to build waves and curls.

L’Oréal Professionnel Tecni.ART Rebel Push-up is a is a texturising and volumising powder-in-mousse.

L’Oréal Professionnel Ring Light Pure Spray is the first micro-dispersed professional high shine spray for the lightest yet gleamiest ring-light effect. Formulated without added fragrance for the cleanest use and comfort.

L'Oréal Professionnel Tecni.ART Siren waves is a defining elasto-cream, movement and natural shine. Instrumental test: curl retention, 2x hold after 24 hours.

L’Oréal Professionnel Tecni.ART Spiral Queen is a nourishing mousse for contoured curls.

RESULT: L’Oréal Professionnel TECNI.ART Super Dust is a volume texture powder with a matte finish. HOW TO USE: You can spray abundantly on dry to damp hair without weighing it down. Style or dry with a heat tool to set any shape.

RESULT: L’Oréal Professionnel TECNI.ART Fix Design is a directional fixing and finishing pump spray for high precision application. It brings a natural-looking shine and holds styles all day long. HOW TO USE: As a usual pump spray: on pre-dried to dry hair. Overall diffusion or localized application.

RESULT: L’Oréal Professionnel TECNI.ART Web is an sculpting fibrous paste to mould, shape and define the hair with a natural-looking shiny finish. HOW TO USE: On dry hair. Rub a nut-sized amount between the palm of the hands. Pull hands apart to stretch out fibers. Run through hair for texture.

L’Oréal Professionnel TECNI.ART Transformer Lotion is the first multi-use liquid-to-paste styler that you can transform in your hands. Super versatile, it works from a thermo-protective bodyfying blowdry lotion to a fibrous texturizing paste.

RESULT: L’Oréal Professionnel TECNI.ART Transformer Gel is the first multi-use gel-to-foam styler that you can transform in your hands.Super versatile, it works from a light hold control gel to a volume foam. HOW TO USE: On dry hair: it comes out as a gel that can be applied on short cuts for control and movement or on curls for definition without stiffness. On wet hair: gently emulsify the gel into a foam. Apply from roots to lengths to get volume and body.

Olaplex No.7 Bonding Oil Meet Olaplex No.7 Bonding Oil: a highly concentrated yet weightless reparative styling oil for your hair care needs. This advanced oil dramatically enhances shine, softness, and color vibrancy while providing heat protection of up to 450°F/230°C. It also helps to repair damaged hair by mending broken bonds caused from everyday stressors such as heat styling and environmental exposure. Suitable across all hair types, including colored and chemically treated hair. To achieve the best results, use it in conjunction with other Olaplex products. How To Use: Apply a small amount of Olaplex No.7 Bonding Oil to damp or dry hair, style as desired. A little goes a long way; use sparingly. When to Use: Ideal for daily application or as needed to reduce frizz, nourish dry ends and protect against heat damage. Who's It For? Olaplex No.7 Bonding Oil is perfect for anyone seeking extra softness, shine and resilience in their hair - even those with colored or chemically treated tresses. Ingredients Dimethicone, Isohexadecane, C13-14 Isoparaffin, Coco-Caprylate, Phenyl Trimethicone, Bis-Aminopropyl Diglycol Dimaleate, Propanediol, Zea Mays (Corn) Oil, Beta-Carotene, Helianthus Annuus (Sunflower) Seed Oil, Moringa Oleifera Seed Oil, Punica Granatum Seed Oil, Water (Aqua/Eau), Morinda Citrifolia Fruit Powder, Fragrance (Parfum), Hexyl Cinnamal, Eclipta Prostrata Extract, Ethylhexyl Methoxycinnamate, Limonene, Tocopherol, Citral, Linalool, Melia Azadirachta Leaf Extract, Citronellol, Pseudozyma Epicola/Camellia Sinensis Seed Oil Ferment Extract Filtrate